La Esquina by Pull&Bear, located in the heart of A Coruña, unveils the new collection with a very special guest: a Formula 1 car! The single-seater has become the centrepiece of the space, bringing together the world of motorsport, Mickey Mouse and A Coruña.
At KIMAK we have been involved in the execution of La Esquina, working on different elements of the space and making it possible for the concept to transform week after week. And this time, we also had the challenge of preparing the setting to welcome an authentic F1 car.
A different and ever-changing project that, this time, challenged us to prepare La Esquina for something quite unusual: welcoming an F1 car.
