Work area
Shop Fitting & Store Design
Client
Pull&Bear
Typology
Retail
Location
Copenhagen, Denmark
Area
900 m²
Status
Completed
PULL&BEAR opens its first store in Denmark at one of Copenhagen’s most prominent shopping destinations: Field’s Shopping Mall.
The brand enters the Danish market with a 900 m² space featuring its renewed Manchester store concept, a design language that combines metallic finishes and minimalist lines with warm woods, textures and illuminated surfaces, creating a balanced, contemporary environment fully aligned with its new global identity.
For this project, KIMAK carried out the fabrication and installation of the 30-linear-metre façade, developed in nearly 200 m² of Alba oak wood, conceived as a key element of identity and presence for the flagship within the shopping centre environment.
The intervention continues throughout the
interior, integrating signage, lightboxes and backlit polycarbonate panels that enhance the overall brightness of the space and reinforce its visual order.
As part of the project, KIMAK also developed the self-checkout area, designed as the final touchpoint in the customer journey while remaining fully aligned with the store concept. Its material execution combines Krion Asteroid Mocha, stainless steel and black melamine, a palette that brings solidity, sophistication and continuity to the architectural language of the space.
The result is an intervention that supports PULL&BEAR’s arrival in Denmark through precise execution, a strong material identity and a brand experience defined by consistency in every detail.
*Photography: Wifre Meléndrez
